Brand strategy & positioning
Who you are for, why you matter and how you sound, written down so everyone can use it.
We combine analytical insight with a creative approach to build brand messaging and identities that leave a strong, memorable impression.
What's included
Pick the pieces you need, or let us run the whole engine. Either way, one team owns the result.
Who you are for, why you matter and how you sound, written down so everyone can use it.
Logo, colours, type and graphic elements that work from your phone to storefront.
Characters and illustration styles that give your brand a friendly face.
Packaging, menus, merch and print that look great on the shelf and in photos.
A clear, practical guidebook so your team and partners stay on-brand.
A hands-on session to align your team around the new brand.
We audit your competitive landscape, interview key stakeholders, and define your core value proposition to establish a clear strategic foundation.
We translate strategy into aesthetics by exploring creative concepts, logo marks, typography, and color systems that embody your brand.
We extend the approved visual system across physical and digital touchpoints, engineering packaging, print collateral, and marketing assets for production.
We document rules of use in a comprehensive brand book and deliver all production-ready master files to ensure long-term consistency across every channel.
We offer three flexible arrangements: Packages: Comprehensive, end-to-end design frameworks for complete identity launches and full rebrands. Single Requests: Targeted one-off projects for specific items, such as a standalone packaging dieline or an event banner. Monthly Retainers: Dedicated capacity for brands needing consistent, ongoing design execution across collateral, variants, and social assets.
If you are building an identity from scratch or undertaking a full rebrand, our structured packages provide the most cohesive value. If you only need a specific deliverable (like an event booth or product label), a single request is ideal. For teams needing consistent monthly output, such as ongoing marketing collateral, packaging variants, our retainer model guarantees dedicated capacity and faster turnaround times.
We don't impose strict revision limits because our priority is delivering assets that genuinely work for your business. We offer open revisions as long as feedback remains constructive, in good faith, and aligned with the agreed creative brief rather than changing the foundational direction midway.
It depends on the asset type: Core Branding & Packaging (Logos, Dielines, Brand Marks): You receive full editable vector source files (AI, EPS, SVG, print-ready PDF) along with high-res web exports so you maintain total ownership and flexibility. Collaterals & Social Media Assets: We deliver production-ready, high-resolution formats (JPG, PNG, interactive PDF) optimized for digital posting or commercial printing; raw editable design files are not included for everyday collateral.
Yes. All packaging dielines and print collateral are delivered with precise bleed, trim, and color profile specifications (CMYK/Pantone), and we can liaise directly with your chosen print vendors to review proofs and ensure execution matches design intent.